Younger Adults

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An empty bar scene with a glass of water, representing the decline in US alcohol consumption and shifting social habits.

Younger Americans Are Drinking Less — But Adults 50 to 64 Are Drinking More, and Heavier

U.S. alcohol consumption has hit a 90-year low, primarily due to younger adults reducing intake amid health concerns. However, adults aged 50-64 are showing a significant increase in heavy drinking, creating a divergent trend.

Aisha Abasi·June 18, 2026