Consumer Trends
3 articles

Drink
Alcohol-Free Drinks Trend Sees Major Competition in Beverage Market
New Hampshire Liquor and Wine Outlets saw non-alcoholic sales skyrocket from $41,914 to $607,693 between 2025 and 2026, according to New Hampshire Public Radio .
Ryo Hashimoto·September 10, 2026

Drink
Why Asia-Pacific Is Winning the Functional Drinks Market
Asia-Pacific dominates the global functional drinks market, driven by a cultural affinity for herbal remedies, urbanization, and a growing affluent middle class. This region is the center of gravity for innovation and growth in the functional beverage sector.
Aisha Abasi·June 17, 2026

Long Reads
Bordeaux's Crisis Explained: How France's Changing Palate Broke Its Most Famous Wine Region
Bordeaux's wine crisis stems from a fundamental shift in French consumer tastes, with younger drinkers favoring fresher, lighter wines over the region's traditional heavy, oaky reds. This palate change has led to plummeting sales, a collapse in land values, and an urgent need for industry restructuring and adaptation.
Aisha Abasi·June 16, 2026
